Build awareness

Increase sales

Deliver insights

Drive your brand forward

We’re passionate about creating unique, lasting product experiences in the workplace, helping you reach your audience, in the right location, at the right time.

Using the workplace environment, our product sampling options allow employees to experience new products, while giving you actionable insights to drive your brand forward.

gemsatwork freebies at work brands we work with

Our sampling solutions deliver

gemsatwork freebies at work targeting & scale

Targeting & Scale

Reach 4 million consumers in 10,000 workplaces with our direct and targeted sampling approach.

gemsatwork freebies at work engagement

Engagement

Create memorable brand experiences to help your products leave a lasting impression.

gemsatwork freebies at work measurable results

Measureable Results

Get detailed, bespoke reporting and build a greater return on investment.

gemsatwork freebies at work insights

Insight

Receive valuable, honest feedback and insight to improve customer understanding.

Sampling Solutions

Each of our innovative product sampling solutions are proven to offer measurable results and actionable insights.

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gemsatwork product sampling solutions ambient sampling
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gemsatwork product sampling solutions experiential
gemsatwork product sampling solutions retail activation

Not sure which solution's best for you?

Recent Success

Popping Results with PROPERCORN

Bags sampled close to Tesco stockists

  • Post-trial purchase intent 97%
  • 10 months on, buying at least once a month 29%

Un-wrapping the issue with WAHACA

Consumers reached within 0.5km of retailers

  • Post-trial purchase intent 75%

Soup-erb Results with ITSU MISO SOUP

Consumers reached

  • Post-trial purchase intent 78%
  • Rate of sale increase 24%

"This is the best marketing campaign that anyone has ever done for us!"

– Cully, Co-founder, Cully & Sully

"The report is really positive and our ROS analysis shows an uplift in sales. We look forward to working with gemsatwork in future"

– Alice, Itsu

"The team were extremely enthusiastic, helpful and efficient. It's given us some great insight into our audience"

– Becky, Marketing Manager, Belvoir fruit farms

"We were delighted with the total management of the campaign and achieved a very positive outcome. I would not hesitate to recommend gemsatwork"

– Fiona, Brand Manager, Nairns

The Product Sampling Conundrum

The Sampling Conundrum Product sampling is a tactic that's been used for years to drive trial, awareness and sales almost since the birth of marketing. (Okay maybe not that long, but for a really long time!). Why is that? Because it’s a tactic that’s been...

Why it Works: The Psychology Behind Product Sampling

What's the whole point of it all? Well, there is a reason why organisations in the FMCG world continue to, time and time again, give away their own products as free product samples. In simple terms … product sampling works If that is not enough to convince...

Creating a good survey

Planning your outputs When conducting any market research, creating a good survey will depend on first thinking about the output. What are the answers you’re looking for and what the actionable insights that you hope to get? Our clients use surveys to collect feedback...

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Industry-leading insights from the product sampling experts

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