Lindor truffles sampled
offices across the UK
female audience across all UK regions
The treat season
Drive top-of-mind consideration for Lindor in the pre-Christmas gifting period and impact on Lindor’s target audience whilst capturing feedback to inform future strategy.
A human touch
Nationwide ‘Moment of Bliss’ activation targeting offices with a high frequency of females. Promotional items provided to help Ambassadors bring Lindor to life in their offices. Invite consumers to share their experience using #MomentOfBliss
The moment of bliss
300,000 Lindot truffles sampled in 742 offices
72% female audience across all UK regions
Consumer feedback identified regions to focus future activity on to achieve even greater ROI.
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