by gemsdev-admin | Sep 25, 2018
VEETEE RICE % Samples delivered to offices within 500m of tube stations in which VeeTee was advertised % Sample recipients eat rice regularly % Intend to purchase A field of options Build on Veetees’ OOH campaign by driving trial of Veetee rice amongst “foodies”...
by gemsdev-admin | Sep 25, 2018
BODY SHOP CHARCOAL FACEMASKS Consumers reached Offices received Himalayan Charcoal Mask % Regular face mask users agreed that the masks are superior The brief Drive trial and awareness of The Body Shop’s Himalayan Charcoal Purifying Face Masks amongst consumers who...
by gemsdev-admin | Sep 24, 2018
INNOCENT BUBBLES Cans sampled % Enjoyed the product Will 'Absolutely' buy bubbles in the future The brief Educate consumers about the bubbles proposition and drive trial at the point-of-need whilst providing uniquely fun, memorable and disruptive...
by gemsdev-admin | Sep 20, 2018
THE COLLECTIVE Yoghurts sampled within 650m of Tesco stores % Conversion to purchase Social media impressions The Mootivation Drive trial, awareness and repeat purchase of The Collective’s Gourmet Yoghurt Range. READ MORE A herd of ideas Target office workers in...
by gemsdev-admin | Aug 21, 2018
MITCHUM ANTI-PERSPIRANT samples distributed % post-trial purchase intent Double-Digit year-on-year sales growth The brief Drive trial and awareness amongst younger ABC1 consumers to convince them to switch deodorants to Mitchum, supporting the nationwide...